The Ozempic Effect: How Consumer Behaviors are Shifting Across Industries Introduction Imagine a world where shedding those stubborn pounds no longer requires hours at the gym or strict dieting. This
The Role of Telephone Depth Interviews in Market Research Introduction As brands compete to stay ahead of the curve, one thing is clear: understanding the consumer is key. Market
How the UK Junk Food Ad Ban Will Reshape the Food Industry Introduction Starting October 2025, the UK government will impose a watershed ban on junk food advertising before 9 pm, a
How Medical Surveys help HCPs drive Healthcare Market Research Introduction The healthcare landscape is rapidly evolving with breakthroughs and daily advancements, and the role of healthcare market research is
The Future of EVs in the UK Introduction Volvo’s recent announcement to revise its ambitious plan for an all-electric lineup by 2030 has raised eyebrows across the
The Role of Sensory Research in Product Development. Introduction Imagine walking into a store and being immediately drawn to a product because of its vibrant colors, the sound
The Future of Secure and Compliant Data Analytics with Data Clean Rooms. Introduction Digital progress should not come at the expense of privacy and security. Privacy is not for sale; it is
GenAI: Fusing Data and Expertise to Supercharge your Insights Introduction How proprietary data combines with industry-specific knowledge to unlock GenAI capabilities for deeper nuance and competitive advantage. The fusion
Zalphas: Navigating the Bridge Between Gen Z and Alpha Introduction Imagine a 12-year-old toggling between a Roblox game, editing a TikTok video, and checking out the latest skincare trends.
Healthcare Panel: Bridging the Gap Between Healthcare Professionals and Research Introduction In today’s rapidly evolving healthcare landscape, it is more critical than ever for healthcare professionals to stay connected